BEST ASSOCIATION MAGAZINE (circulation 10,000 – 32,000)
Country Land and Business Association – Land & Business
The CLA is the membership organisation for owners of land, property and businesses in rural England and Wales. For more than 100 years it has been ensuring rural landowners have the security, certainty and support they need. Land & Business (the CLA member magazine, published by Redactive Media Group) is distributed to all CLA members across England and Wales. The magazine is a core benefit of being a CLA member, and contains essential information on how to successfully run a rural business. It offers a spread of news, in-depth features and practical advice.
Institute and Faculty of Actuaries – The Actuary
The Actuary is the membership magazine of the Institute and Faculty of Actuaries (IFoA). Written by actuaries, for actuaries, it is distributed monthly to its 32,000 members worldwide. Over the eight years that Redactive has been publishing The Actuary, it has undergone a raft of significant editorial, design and content brand extension developments. In 2018, our latest research survey yielded the best-ever reader satisfaction results, and digital engagement was significantly up year-on-year. The Actuary puts the advancement of actuarial thought leadership, technical expertise and unique non-professional journalism at the heart of its editorial strategy. It is a highly valued resource allowing IFoA members to participate in the development of progressive, specialist content that is often utilised by external stakeholders and international research communities alike. It is this sense of ownership which is the key to its success.
Institute of Workplace and Facilities Management – Facilitate
Over 14 years since its launch, FM World had established itself as the leading title in a crowded marketplace for the nascent facilities management sector. The British Institute of Facilities Management (BIFM) had much to be proud of in FM World, which comprised a multi-platform communications portfolio comprising magazine, website, job board and daily e-news service. These combined products already dominated their marketplace in terms of quality, authoritativeness and member satisfaction, providing BIFM with a highly valued benefit. But when the institute underwent a significant change of identity towards the end of 2018, the magazine had to respond.
The Electrical Contractors’ Association – ECA Today
ECAtoday is a quarterly print and online magazine produced by industry-leading engineering services trade body ECA, in partnership with digital communications business Voltimum. The magazine is aimed at medium-to-top management readers from across the electrotechnical and engineering services industry, including (but not restricted to) ECA members, and other stakeholders and decision makers. ECAtoday speaks to the whole industry (not just ECA members), and to large and small organisations. It covers technological developments such as smart cities, renewables, the Internet of Things and virtual reality, and significant business-related developments of interest to readers.
Law Society of Scotland – The Journal
The Journal, the Law Society of Scotland’s monthly member magazine, has achieved its highest ever rating in the Society’s annual member survey: 90% agree The Journal is a good quality, trusted magazine. The Journal reflects the Society’s mission to be a world-class professional body for Scottish solicitors. Each issue is packed with advice for solicitors and their businesses, covering legal developments and hot topics in the profession, together with ethics, practice management and career issues, while promoting the great range of work carried out by the Society for members and in the public interest. As a member magazine it also provides a platform for views and is allowed editorial independence by the Society, with production contracted out and a qualified solicitor as editor. Members receive the magazine free; costs are recouped through advertising. Its biggest challenge is to remain relevant to all members across the wide spectrum of legal practice. It meets this by combining features relevant to the profession generally, with regular articles focusing on the main practice areas, and others visiting more specialist topics from time to time, all while staying as topical as possible. With its companion website The Journal comprises an invaluable resource for legal professionals.
Nautilus International – The Nautilus Telegraph
Nautilus International is the trade union for maritime professionals at sea and ashore, representing 22,000 workers including ship masters (captains), officers, ratings, officer trainees (cadets) and shipping industry personnel. The Nautilus Telegraph is the Union’s flagship monthly magazine, providing industry news, information from inside the Union, members views, campaign updates, SMT profiles and in-depth features on industry topics. It is well regarded throughout the industry for both its editorial insight and production value. All of Nautilus’s 22,000 members are entitled to receive a copy of the printed magazine as part of their membership package and the magazine is also distributed to a number of additional subscribers within the industry.
Royal Town Planning Institute – Recruitment Campaign
In 2013, RPTI launched a new magazine brand for members, The Planner, to drive engagement, present a tangible member benefit and provide intellectual capital for the Institute in both the UK and globally. The backbone to The Planner’s commercial delivery has always been recruitment advertising. The magazine was launched to compete against an existing magazine which until 2013 had been the RTPI’s official magazine and sent to all members. The clear strategic priority since launch has been to educate RTPI members that The Planner is now the only official magazine and job board. The ongoing communication and education campaign being ‘This is your job board; use it’ in order to build and protect critical revenue to sustain the magazine as a key member benefit, as well as cementing the RTPI’s credentials as custodians of career support.